Wen is a senior product designer and art director with extensive experience in delivering impactful design solutions across multiple channels. Core competencies include concept development, art direction, responsive websites, mobile apps, design systems, components, UX/UI, social media, and paid media. Wen is a strong conceptual thinker, a fervent problem solver, and a skilled hands-on creative who seeks perfection and thrives on the exchange of ideas.
Experience
Design Director, Product Design
Razorfish | Mar, 2022 - Apr, 2023
Worked on responsive websites and mobile apps, specializing in UI design and design systems. Led a design team and collaborated closely with content strategists and copywriters.
Clients: Frontier Communications, Wellington Management, and CVS Shop
Sr Art Director
Leo Burnett | Jan, 2021 - Jan, 2022
Concept development, art direction, and visual design for responsive websites and 360 campaigns. Collaborated with the creative team from concept to project launch across multiple channels, including digital and print.
Client: IQOS - Altria
Sr Product Designer
Rokkan | Nov, 2018 - Dec, 2020
Worked on responsive websites, social media and paid media, specializing in UI design and design systems. Collaborated closely with strategists, UX designers, and copywriters.
Clients: IQOS - Altria, Quickbooks, Evolus, and Mikimoto
Freelance Creative, Sr Product Designer/Art Director
Various Agencies | Jan, 2016 - Oct 2018
Concept development, art direction, and visual design for responsive websites and 360 campaigns. Collaborated with creative team from concept to project launch across multiple channels, including digital and print.
Agencies: Rokkan, DDB, Mission, Greater Than One, Patients & Purpose, and Present Day
Clients: IQOS, Quickbooks, Evolus, Mikimoto, RoC Skincare, State Farm, Runa Energy Drink, Humanscale, Allergan, Merck, and new business pitch
Lead Creative, Art
Digitas Health | Jan, 2009 - Dec, 2015
Concept development, art direction, and visual design for responsive websites and 360 campaigns, including e-mails, banner ads, print ads, print collateral, videos, and TV spots. Led a design team and collaborated closely with strategists, UX designers, and copywriters.
Clients: Nestle, Sculptra Aesthetic, Pfizer, Sanofi, and new business pitch
Art Director
Digitas | Nov, 2006 - Dec, 2008
Worked on concept development, art direction, and visual design for digital campaigns, including websites, e-mails and banner ads.
Clients: American Express and IBM
Art Director
Adventure House | Jul, 2003 - Oct, 2006
Designed and developed websites, Flash animations, and print collateral.
Clients: Master Card, NYSE, Astoria Federal Savings, and Cambridge University Press
Skills
Figma, Sketch, InVision, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, and Keynote
Education
Parsons School of Design, New York, NY
MFA, Design & Technology, 2001 - 2003
General Assembly
UX Design, Sep 2018 - Nov 2018
Awards
ARF 2017 David Ogilvy Awards
Nexplanon Integrated Campaign, 2017
Silver, Rx Club Awards
United We Test: Changing the Fight Against Lung Cancer (Pfizer), 2014
Global Award, Global Awards
United We Test: Changing the Fight Against Lung Cancer (Pfizer), 2013